Below is an email from Scott Bywater, as I often do I repost his emails that I like and think others who read my blog also might like.
As it was in Rudd’s term, he informed his potential voters he had no intention of quitting IF he lost the election. At least he and Gillard were consistent liars.
=======email from Scott is below========
If you check out today’s newspaper, you’ll see our friend Kevin Rudd (made famous by the most victorious loss speech ever) has resigned from Federal Parliament.
Is this good news… bad news?
Depends on who you ask.
Should he have quit?
Who am I to judge that.
But…
I will say this.
Knowing when to quit is a very good skill to have.
What do I mean by that?
Well, it’s simple.
The #1 in any area… whether it be sports, business or medical specialists gets rewarded a heck of a lot more than #2 & #3.
So as a business owner, your aim should be to become #1 at what you do.
But the thing is, if you spread yourself too thin in too many areas, it’s tough to become #1.
And that’s why you need to learn how to quit the things you’re not good at in order to invest your energy into the things you are good at.
Make sense?
Same goes with your products and services.
Sometimes you’ve got to drop some of them, and move your attention to the others…
That’s what Steve Jobs did when he walked into Apple and it was about 5 weeks from Bankruptcy.
He quit dozens of products.
Focused his attention on a few core ones.
And turned the company around.
How about you?
What can you learn from Kevin Rudd’s decision?
What can you quit today?
Maybe checking your email like an ADD addict…
Web surfing which causes you to lose concentration & focus…
Perhaps an unproductive client…
Maybe a whole area of your business which is stopping you from focusing on the profitable side…
Something to think about.
My advice:
Quit the stuff which takes your focus away from marketing and innovating.
And start investing more time in getting more customers.
You can get all the templates that’ll help you do that by clicking here
All for now,
Scott Bywater
If you enjoyed this article
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it. Of course, all links that are in the article must stay there. And no
changes to the text are permitted.
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About Scott Bywater
Scott Bywater is internationally recognised as a
leading copywriter & marketing expert.
As the owner of Copywriting That Sells, Bywater
both consults to clients and has a
handful of products that help business owners and
entrepreneurs get more QUALIFIED
customers, increase the ROI from their
advertising and generate leads.
He is the author of Cashflow Advertising and he
has experience in every facet of
sales and marketing including door to door sales,
telemarketing, business to business
sales and consulting giving him a vast experience
to draw from.
What’s more, he has consulted to hundreds of
different industries before creating his
educational programs which have students from
right across the world.
http://www.morecustomersmadeeasy.com (get more
customers than you can handle)
http://www.copywritingthatsells.com.au/cashflow
(increase the ROI from your ads & sales letters)
http://www.moretimeatthebeach.com/bronze (get over
$371 worth of bonuses for $1 and get a monthly
seminar delivered to your mailbox that my clients
have been paying $500 per hour for until now)
http://www.scottbywater.com/internetsecrets/ (how
to avoid the hidden internet marketing dangers those
“Fat Cat” web firms won’t tell you about)
http://www.scottbywater.com (check out Scott’s
blog for tons of tips and ideas)
http://www.scottbywater.com/proof(real people
getting real results)
http://www.scottbywater.com/critique (get Scott
to critique your existing ad or sales letter)
http://www.copywritingthatsells.com.au (refer
your friends to this site to join Scott’s email
list)
http://www.copywritingthatsells.com.au/quote (get
Scott to create copy for your business)
http://www.twitter.com/scottbywater(follow
Scott’s thoughtstream on twitter)
http://www.facebook.com/LikeScottBywater (become
friends with Scott on facebook)
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